ABOUT THE PROJECT:

Gelicious journey began with a simple dream - to create an oasis where people could escape the ordinary and dive into the extraordinary world of flavors. Inspired by the nostalgic charm of old-fashioned ice cream parlors, we set out to redefine the ice cream experience.

Task/challenge:

My task was to design the right balance between traditional elements that evoke nostalgia and innovative, modern design. The custom logo word mark and hand drawn 

illustration perfectly align with brand values and personality.